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OPU Labs 2018 - Evolving skincare through Blockchain technology.

Introduction!
Opu aims to become the leading digital solutions provider for skincare measurement, management, and monitoring.

We’re committed to improving how the global skincare industry exchanges data, information, and rewards – in a way that benefits patients, dermatologists, treatment centers, brand specialists, and product manufacturers.
We’re doing this through a combination of blockchain, AI, big data, search, image analysis, and eCommerce technologies. Underpinning it all is a merit-based incentives system, which rewards those who contribute information and insights – with Ethereum-backed cryptocoins.
Problem.
Skincare is a multibillion dollar global industry. Everyone’s skin is different, yet few consumers get their information from professional dermatologists; and instead rely on advice from social media, friends, shop assistants, and product marketers.
From a dermatologist’s perspective there’s a genuine need to offer their professional expertise to a mass audience.1 Over 500 million Facebook users are interested in skincare. Yet there’s no quick trusted solution that allows skincare professionals to meet the individual needs of these global customers.
Problem and challanges:

Current ecosystem.
  • Customer Demand Drivers: IOT enabled, access to personal biometric data. Big data, "How do i compare to" Highest trust in family recommendations second in social media? choice, cheap, fas and easy.

  • Data poor: Community driven but untapped traditional business models siloed.

  • Supply Status Quo: Currently only at clinics Big brand centric! no one has skin type centric analysis tools fragmented players verticalised.


Solution!
Opu is creating a suite of trust-based online platforms; all designed to improve the quality, efficiency, and use of dermatological data for individuals and professionals alike:
  1. Opu AI – machine learning technology that analyzes, compares, and recommends treatment solutions.
  2. Opu Search – a search platform that provides treatment information from consumer skincare service providers and eCommerce partners.
  3. Opu Coin (OPU) – our native crypto coins (known as ERC-223 tokens) that act as a currency for our skincare marketplace and Opu loyalty programs.
  4. Opu Connect – an opt-in service for product testing.
  5. Opu CRM – a customer support tool. Includes image markup and patient tracking tools. Also has a marketing and ad stack.
Through these platforms, we make it easier for individuals to analyze skin conditions, set improvement goals, monitor their progress, and achieve results with expert guidance from professionals and Opu’s native intelligence.
Why OPU?
In addition to our team, advisors, and MVP, here are some of our project’s core strengths:
Strong Use Case.
Opu is the first platform of its kind in the skincare industry. Our technology offers real world value; solving problems commonly experienced by both millions of people and countless professionals globally.
Multiple Users.
Opu’s technology doesn’t just cater to the needs of one group; it represents the interests of several: helping individuals reach their skincare goals, giving dermatologists live data, and encouraging product manufacturers to develop new solutions based on actual customer demand.
Robust Technology.
As well as the blockchain, Opu’s tech stack is driven by other robust technologies including: AI, big data analytics, a skin analysis engine, an ecommerce function, CRM and a community support tool.
Value-Driven Ecosystem.
Our intention is that Opu Coin won’t just power our ecosystem; it’ll eventually play a leading role in the entire global skincare market; allowing all participants to benefit for helping each other.
Strong Future Demand.
Opu Coin will be limited to a fixed supply of 12 billion tokens. As the ever-growing skincare community absorbs these tokens, we see the potential for building and sustaining strong long-term value.
Futures:

Powered By The Blockchain:
To ensure all skincare information collected is stored securely and shared only between consenting parties on an opt-in basis, and that the Opu Coin loyalty system works in tandem with the wider technology stack, we’re using the Ethereum blockchain.
This will allow us to:
  • Provide skincare professionals with the technology services needed to expand their capabilities – while simultaneously easing patient load.
  • Harness collective knowledge in a trusted ecosystem.
  • Ensure the secure and transparent exchange of data, advice, and value.
  • Offer cryptocurrency incentives to encourage participation.
  • Reward skincare professionals and consumers for completing activities that benefit the community.

Our Goals?
Our value-driven ecosystem is underpinned by our native Ethereum-backed token – the Opu Coin (OPU). These are tokens given to anyone who makes a valuable contribution to our community. Say a customer submits their skincare data to our AI platform, or signs up for a dermatologist’s clinical trial, or a new skincare brand wants to use decentralized data to find a user group for a new product. OPU will become their standard payment method.
Once received, Opu Coins will be exchangeable for fiat or non-fiat currencies at cryptocurrency exchanges.
As our community grows, the greater OPU’s usage becomes. This is likely to increase the demand for our tokens - so now is the perfect time to get involved in our upcoming Initial Coin Offering (ICO).
Ecosystem:

Offering.
The ICO campaign will be conducted worldwide. Certain restrictions however will apply to US residents subject to US security laws and to residents of Japan (see our & Legal Disclaimers & Risks).
Presale discounts will be available in the weeks leading up to the ICO, with percentages decreasing as the public offering approaches. The Opu Coin crowdsale will consist of six different stages:
Private Sale (part of Pre-ICO pool):
  • 100% bonus -- 05 March 2018
Pre-ICO:
  • 66.7% bonus – 26 June 2018
  • 42.9% bonus -- 30 June 2018
  • 25.0% bonus – 01 August 2018
  • 11.1% bonus -- 08 August 2018
ICO:
  • The Main Event – 15 August 2018
Token Distribution:

Token Allocation:

Market growth Reserve vs. Circulation.

Roadmap.




Team,







Advisor!



Official website:

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